About this role
Key Responsibilities
- Execute SEO, AEO & GEO strategies to improve organic rankings, traffic, and AI search visibility.
- Perform keyword, competitor, search intent & SERP analysis, including on-page/off-page SEO.
- Optimize content, landing pages, meta tags, headings, internal linking & site structure.
- Optimize for Google AI Overviews, Featured Snippets, PAA, voice & AI search platforms.
- Conduct LLM audits and improve AI search visibility and content representation.
- Manage crawlability, indexing & technical SEO.
- Implement Schema Markup, Structured Data & Semantic HTML.
- Apply E-E-A-T principles across website content.
- Create and optimize FAQ, informational & solution-based content.
- Track rankings, traffic, backlinks, CTR & conversions using GSC, GA4, Google Trends & SEO tools.
- Identify technical/content gaps and coordinate with development & content teams.
- Stay updated on Google algorithms, LLMs & SEO/AEO/GEO trends.
Requirements
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